E-commerce — An Invisible Giant Competitor in Retailing in Emerging Countries Abstract The objective of this paper is to show how E-commerce is rising and is the main competitor of the shopping markets and mall, while being invisible. Its giant stature is covering many shopping arcades and changing its customers way of shopping. More […]
Globalization and its impact on the Jamnagar Brass Parts Industry Abstract The aim of this paper is to examine the impact of globalization on the Jamnagar brass parts industry. In order to analyze the impact, a survey of 50 brass parts units was conducted. The findings of this research show that globalization is not […]
Way of International Expansion – Explaining Effects on Expansion Modes of Pharmaceutical Companies in Developing Economies Abstract This paper follows a qualitative approach based on the principles of theory to investigate interdependencies between factors affecting the choice of market entry modes. Few research papers are analyzed briefly and a conceptual model is developed in […]
A Prelimininary Investigation of Success of IJVS in the Automobile Sector in India Abstract The global business paradigm has opened innovative ways of alliances for those who want to avail the fruits of free flow of resources across national boundaries; international joint ventures are amongst the many such strategic moves. The present Paper investigates […]
The Second Dotcom Boom : a Study Of Internet Usage And Mobile Penetration Catalysing The Online Commerce Abstract The Penetration of Internet has conceived a new era of online economy, the technno savvy young population of the world as well as India is enthralled by the virtual world of Internet. It is the fantastic […]
Tourism Development in India: A Paradigm Shift in Policy and Strategy Abstract After independence, tourism as an industry received very limited attention of the state planners. The first five year plan did not take note of tourism and the second five year plan allocated a very small amount for the development of tourism in […]
Management Case on Distribution Challenges-At Power Tech India Ltd. Abstract Power-Tech, the internationally renowned brand of storage batteries had been facing several marketing and distribution challenges for its after market branded batteries in India. Senior Marketing Executive of the company had been spending great deal of time and efforts in motivating and controlling the […]
Consumer Attitude Towards Online Shopping (In India) Abstract Online shopping today encompasses two aspects Travel and e-Tailing. This paper will focus on the E-tailing aspect of E-commerce in India and will try and evaluate the consumer attitude towards online purchasing. E-tailing is the selling of retail goods on the Internet. Short for “electronic retailing”, […]
Implementation of VMI Practices in an Autmotive Firm Abstract Vendor Managed Inventory (VMI), as a collaborative planning,forecasting and replenishment philosophy helps in building the relationship between the vendor/supplier and the buyer. The need for optimization of supply chain process requires mutual trust, rapid information sharing and good logistics system. In an automotive firm, such […]
Customer Relationship Management for Competitive Advantage: A study of the Indian Banking Industry Abstract In the world of intense competition, where the customers and more demanding and the competition are just clicks away, better customer relationship management is the only source of competitive advantage. Creation of strong relationship is the essence of Customer Relationship […]